How to safe the asset as conservative people might consider when evaluating brand ambassadors

 

 titles about how to safe the asset as conservative people might consider when evaluating brand ambassadors:

Securing Your Brand's Reputation: A Conservative Guide to Choosing Brand Ambassadors

Investing Wisely in Brand Advocacy: How Conservative Investors Select Brand Ambassadors

Protecting Your Brand Identity: A Conservative Approach to Brand Ambassador Selection

Safeguarding Your Brand's Image: A Conservative Guide to Brand Ambassador Partnerships

Ensuring Brand Integrity: How Conservative Brands Select Brand Ambassadors

Preserving Brand Trust: A Conservative Guide to Brand Ambassador Evaluation

Upholding Brand Values: How Conservative Brands Identify Suitable Brand Ambassadors

Maintaining Brand Reputation: A Conservative Approach to Brand Ambassador Partnerships

Protecting Brand Equity: How Conservative Brands Select Brand Ambassadors

Safeguarding Brand Consistency: A Conservative Guide to Brand Ambassador Selection

a case narration about how conservative people might consider when evaluating brand ambassadors:

Case Narration

Sarah, a successful financial advisor known for her conservative investment strategies, was approached by a popular sportswear brand to become their brand ambassador. The brand was renowned for its innovative athletic apparel and had a strong reputation among fitness enthusiasts. However, Sarah was hesitant to accept the endorsement, as she wanted to ensure that her partnership would align with the values of her conservative clientele.

Sarah meticulously evaluated the brand's reputation, image, and target audience. She delved into their marketing campaigns, social media presence, and customer reviews, seeking any indication of controversy or questionable practices. She also assessed the brand's alignment with traditional values, such as family, community, and personal responsibility.

Sarah was particularly interested in the brand's approach to social responsibility and community engagement. She wanted to ensure that the brand was not only committed to producing high-quality products but also dedicated to making a positive impact on society. She appreciated the brand's involvement in local youth sports programs and its support for initiatives promoting healthy lifestyles.

Sarah also considered the brand's target audience. She recognized that many of her clients were conservative individuals who shared her values and appreciated traditional marketing approaches. She wanted to ensure that the brand's messaging and endorsements resonated with this audience and did not offend their sensibilities.

After careful consideration, Sarah decided to accept the brand ambassadorship. She was confident that the brand's reputation, values, and target audience aligned with her own and the preferences of her clientele. She believed that her endorsement could effectively reach her conservative audience and promote the brand's products without compromising her own credibility or the trust of her clients.

Sarah's approach to evaluating brand ambassadors reflects the cautious and value-driven decision-making process that conservative consumers often employ. They seek partnerships that align with their principles, minimize risk, and promote responsible behavior. Sarah's endorsement highlights the importance of carefully considering brand ambassadors' alignment with conservative values and preferences in order to maintain trust and foster a positive brand perception among this influential consumer segment.

 here is a background, keyword, and thesis statement for a research paper on how conservative people might consider when evaluating brand ambassadors:

Background

Brand ambassadors play a crucial role in shaping consumer perception and influencing purchasing decisions. Their endorsements can significantly impact brand reputation, sales, and overall success. However, selecting the right brand ambassadors is not an easy task. It requires careful consideration of various factors, especially for conservative consumers who are risk-averse and prioritize traditional values.

Keywords

Conservative consumers, brand ambassadors, brand reputation, endorsement, risk-averse, traditional values, authenticity, credibility, trustworthiness, community engagement, local relevance.

Thesis Statement

Conservative consumers seek brand ambassadors who align with their values, embody trustworthiness and stability, and pose minimal risk to their reputation. They prioritize authenticity, credibility, community engagement, local relevance, and a respectful demeanor in their evaluation of brand ambassadors.

 a list of historical events sorted by years about how conservative people might consider when evaluating brand ambassadors:

1920s

Coolidge Era: Conservative President Calvin Coolidge's emphasis on traditional values and limited government intervention resonated with many Americans during the prosperous 1920s. This era saw the rise of brands like Coca-Cola and General Electric, which appealed to conservative consumers by embodying values of quality, reliability, and stability.

1950s

Post-War Boom: The post-war economic boom of the 1950s led to a growth in middle-class families who valued traditional values and aspirations of homeownership, education, and upward mobility. Brands like Ford, Chevrolet, and Campbell's Soup thrived during this period by catering to these conservative values and portraying their products as symbols of the American dream.

1970s

Rise of Social Conservatism: The social and political upheavals of the 1970s led to a resurgence of conservative values and a backlash against perceived threats to traditional morality. Brands like Hallmark Cards and Tupperware appealed to conservative consumers by emphasizing family values, community ties, and personal responsibility.

1980s

Reagan Era: The presidency of Ronald Reagan, with his emphasis on individualism, free-market principles, and a strong national defense, reinforced conservative values and preferences among many Americans. Brands like Nike and Levi Strauss & Co. resonated with this audience by projecting images of personal achievement, self-reliance, and the American spirit.

1990s

Culture Wars: The 1990s witnessed heightened cultural and political debates over issues such as abortion, homosexuality, and religious values. Conservative consumers gravitated towards brands like Chick-fil-A and Hobby Lobby, which openly aligned with their traditional beliefs and moral compass.

2000s

War on Terror: The September 11th attacks and subsequent War on Terror amplified conservative concerns about national security and traditional values. Brands like Wrangler and Harley-Davidson appealed to this sentiment by projecting images of patriotism, rugged individualism, and the American way of life.

2010s

Economic Recession: The 2008 financial crisis and ensuing recession reinforced conservative values of prudence, financial responsibility, and self-reliance. Brands like Toyota and USAA resonated with this audience by emphasizing quality, reliability, and a commitment to customer service.

2020s

Rise of Social Media: The rise of social media has transformed the way brands communicate with consumers, including conservative individuals. Brands like Goya Foods and MyPillow have faced backlash for their associations with controversial figures or messaging, highlighting the importance of carefully considering brand ambassadors' alignment with conservative values and preferences.

These historical events illustrate the evolving nature of conservative values and the changing landscape of brand ambassadorship. Conservative consumers continue to seek brands and ambassadors that align with their principles, minimize risk, and promote responsible behavior. As brands navigate the ever-evolving social and political landscape, they must carefully consider the preferences and expectations of conservative consumers to maintain trust and foster positive brand perception.

 here are some frequently asked questions (FAQs) about how conservative people might consider when evaluating brand ambassadors, along with the answers:

Q1: What are the key considerations for conservative people when evaluating brand ambassadors?

A1: Conservative people generally prioritize traditional values, trustworthiness, and stability when selecting brand ambassadors. They seek endorsements that align with their principles, minimize risk, and promote responsible behavior.

Q2: How do conservative people assess the reputation of potential brand ambassadors?

A2: Conservative individuals carefully evaluate the brand ambassador's track record, public image, and any history of controversy or questionable behavior. They seek ambassadors who have demonstrated integrity and align with traditional values.

Q3: What are the specific values that conservative people consider when evaluating brand ambassadors?

A3: Conservative people typically value authenticity, credibility, community engagement, local relevance, and a respectful demeanor in their evaluation of brand ambassadors. They appreciate ambassadors who are genuine, trustworthy, and mindful of their impact on the community.

Q4: How do conservative people assess the alignment of a brand ambassador's values with their own?

A4: Conservative individuals often look for brand ambassadors who share their beliefs and principles regarding issues such as family, community, personal responsibility, and social responsibility. They seek ambassadors who embody these values in their personal and professional lives.

Q5: What role does risk-aversion play in conservative people's evaluation of brand ambassadors?

A5: Conservative consumers are generally risk-averse and prefer to avoid brand ambassadors who may pose a threat to their reputation or values. They carefully consider the ambassador's potential to cause controversy or damage the brand's image.

Q6: How do conservative people perceive the use of social media by brand ambassadors?

A6: Conservative individuals expect brand ambassadors to use social media responsibly and avoid engaging in controversial or offensive behavior. They appreciate ambassadors who use social media to promote positive messages and engage with their followers in a respectful manner.

Q7: How do conservative people measure the effectiveness of brand ambassadors in influencing their purchasing decisions?

A7: Conservative consumers often rely on word-of-mouth recommendations and endorsements from trusted sources, including brand ambassadors. They appreciate ambassadors who can provide credible information and align with their values, leading them to consider the endorsed products or services.

Q8: How do conservative people balance their traditional values with their evolving preferences as consumers?

A9: Conservative individuals strive to maintain their core values while adapting to changing trends and technologies. They seek brand ambassadors who can bridge the gap between traditional values and modern sensibilities, promoting responsible innovation and progress.

Q9: What advice would you give to brands seeking to effectively engage with conservative consumers through brand ambassadors?

A10: Brands should carefully select ambassadors who align with conservative values, demonstrate integrity, and resonate with their target audience. They should encourage ambassadors to engage in a respectful and responsible manner on social media, and they should monitor ambassador activities to ensure they uphold the brand's reputation.

By understanding the considerations and preferences of conservative consumers, brands can effectively leverage brand ambassadors to connect with this influential segment of the market. Carefully selected ambassadors can foster trust, promote traditional values, and drive positive brand perception among conservative individuals.

 a list of considerations for conservative people when evaluating brand ambassadors, presented without a table:

Reputation and Credibility: Conservative people seek brand ambassadors with a strong reputation and a history of demonstrating integrity and aligning with traditional values. They assess the ambassador's track record, public image, and any history of controversy or questionable behavior.

Values Alignment: Conservative people value brand ambassadors who share their beliefs and principles regarding issues such as family, community, personal responsibility, and social responsibility. They consider the ambassador's personal beliefs and principles to ensure they align with their own values and expectations.

Risk Aversion: Conservative people are risk-averse and prefer to avoid brand ambassadors who may pose a threat to their reputation or values. They carefully consider the ambassador's potential impact on the brand's perception and avoid those who may bring controversy or negative attention.

Community Engagement: Conservative people appreciate brand ambassadors who engage with their followers in a respectful manner, promoting positive messages and fostering a sense of community. They seek ambassadors who are actively involved in local communities and can connect with conservative consumers on a personal level.

Local Relevance: Conservative people value brand ambassadors who are familiar with their local communities and can effectively communicate with consumers in a culturally sensitive manner. They consider the ambassador's understanding of regional values, preferences, and cultural nuances to ensure they can resonate with the local audience.

Authenticity and Genuineness: Conservative people appreciate brand ambassadors who are perceived as authentic and genuine, avoiding overly scripted or promotional interactions. They assess the ambassador's ability to project a genuine and trustworthy persona to maintain credibility among conservative consumers.

Expertise and Knowledge: Conservative people value brand ambassadors who have a deep understanding of the product or service they are endorsing and can provide credible information to potential customers. They assess the ambassador's level of knowledge and expertise to ensure they can effectively communicate the product's benefits and address consumer concerns.

Respectful Communication: Conservative people appreciate brand ambassadors who exude a professional and courteous demeanor, avoiding offensive or controversial language. They seek ambassadors who maintain a respectful and polite tone in their interactions with consumers to uphold the brand's reputation and avoid alienating conservative audiences.

Here are some cities with a high concentration of conservative people:

Oklahoma City, Oklahoma

Tulsa, Oklahoma

Wichita, Kansas

Orem, Utah

Provo, Utah

Sioux Falls, South Dakota

Jackson, Mississippi

Little Rock, Arkansas

Huntington, West Virginia

Cape Girardeau, Missouri

These cities tend to have a lower cost of living, a strong sense of community, and a focus on traditional values. As a result, they are often home to people who are risk-averse and prefer to invest in safe assets.

Here are some factors that conservative people might consider when evaluating brand ambassadors:

Reputation: Conservative people are likely to select brand ambassadors with a strong reputation and a history of integrity. They want to be sure that the person they are investing in is someone they can trust.

Values: Conservative people also want to make sure that the brand ambassador shares their values. They want to support someone who aligns with their beliefs and principles.

Risk: Conservative people are risk-averse and they want to make sure that the brand ambassador is not going to do anything that could damage their reputation or investment.

Community: Conservative people value community and they want to make sure that the brand ambassador is someone who is actively involved in their local community.

Local relevance: Conservative people want to make sure that the brand ambassador is familiar with their local community and can effectively communicate with consumers on a personal level.

Authenticity: Conservative people appreciate brand ambassadors who are perceived as authentic and genuine. They want to support someone who is not overly scripted or promotional.

Expertise: Conservative people value brand ambassadors who have a deep understanding of the product or service they are endorsing. They want to make sure that the person they are investing in is someone who can provide credible information to potential customers.

Respectful communication: Conservative people appreciate brand ambassadors who exude a professional and courteous demeanor. They want to support someone who maintains a respectful and polite tone in their interactions with consumers.

Conservative people who live in these cities are likely to be interested in hearing from brand ambassadors who can provide them with information about safe and reliable investments. They may also be interested in hearing from brand ambassadors who promote traditional values and a sense of community.

By considering these factors, conservative people can make informed decisions about which brand ambassadors to support. They can find ambassadors who align with their values, minimize risk, and promote responsible behavior.

Conservative people often have a preference for traditional values, stability, and trustworthiness when evaluating brand ambassadors. They seek endorsements that align with their principles, minimize risk, and promote responsible behavior. Here are some countries where conservative values are prevalent and where conservative people might consider factors such as reputation, values alignment, risk aversion, community engagement, local relevance, authenticity, expertise, and respectful communication when evaluating brand ambassadors:

United States: The United States has a strong conservative base, particularly in rural areas and the South. Conservative Americans often value traditional values such as family, faith, and patriotism. They also tend to be risk-averse and prefer brand ambassadors who are perceived as trustworthy and reliable.

Japan: Japan has a long history of traditional values and social conformity. Conservative Japanese people often value respect for authority, hard work, and education. They also tend to be loyal to brands and appreciate endorsements from trusted figures.

Germany: Germany is known for its emphasis on order, efficiency, and hard work. Conservative Germans often value tradition, stability, and a sense of community. They also tend to be cautious about new trends and prefer brand ambassadors who are established and credible.

South Korea: South Korea has a strong Confucian tradition that emphasizes filial piety, social harmony, and respect for authority. Conservative South Koreans often value family, education, and personal achievement. They also tend to be loyal to brands and appreciate endorsements from trusted figures.

Switzerland: Switzerland is known for its neutrality, its emphasis on individual responsibility, and its strong sense of community. Conservative Swiss people often value tradition, stability, and financial security. They also tend to be cautious about new trends and prefer brand ambassadors who are well-established and reliable.

Poland: Poland has a strong Catholic tradition and a history of resistance to communism. Conservative Poles often value family, faith, and national pride. They also tend to be patriotic and appreciate endorsements from figures who embody Polish values.

Italy: Italy has a long history of traditional values and a strong sense of regional identity. Conservative Italians often value family, tradition, and a sense of belonging. They also tend to be loyal to brands and appreciate endorsements from trusted figures.

Hungary: Hungary has a strong conservative tradition and a history of resisting foreign influence. Conservative Hungarians often value national pride, tradition, and a strong sense of community. They also tend to be cautious about new trends and prefer brand ambassadors who are well-established and reliable.

Czech Republic: The Czech Republic has a strong tradition of skepticism and a preference for practical solutions. Conservative Czechs often value honesty, hard work, and financial security. They also tend to be cautious about new trends and prefer brand ambassadors who are down-to-earth and relatable.

Slovakia: Slovakia has a strong Catholic tradition and a history of resistance to communism. Conservative Slovaks often value family, faith, and national pride. They also tend to be patriotic and appreciate endorsements from figures who embody Slovak values.

These countries represent a diverse range of cultures and political systems, but they all share a common thread of conservatism. Conservative people in these countries are likely to have similar considerations when evaluating brand ambassadors, seeking those who align with their values, minimize risk, and promote responsible behavior.

 here are some public companies that conservative people might consider when evaluating brand ambassadors:

Coca-Cola is a global beverage company with a long history of family-friendly marketing and a reputation for quality and reliability. 

CocaCola company logoOpens in a new window

ar.m.wikipedia.org

CocaCola company logo

Ford is an American automaker with a long history of producing reliable and affordable vehicles. The company is known for its support of traditional values and its commitment to quality. 

Ford company logoOpens in a new window

en.wikipedia.org

Ford company logo

General Electric is an American multinational conglomerate corporation with a long history of innovation and industrial leadership. The company is known for its commitment to quality and its reputation for trustworthiness. 

General Electric company logoOpens in a new window

en.wikipedia.org

General Electric company logo

Johnson & Johnson is an American multinational corporation that develops medical devices, pharmaceutical, and consumer packaged goods. The company is known for its commitment to research and development and its reputation for innovation. 

Johnson & Johnson company logoOpens in a new window

www.designrush.com

Johnson & Johnson company logo

Procter & Gamble is an American multinational corporation that produces consumer packaged goods. The company is known for its strong brands and its commitment to quality and innovation. 

Procter & Gamble company logoOpens in a new window

en.wikipedia.org

Procter & Gamble company logo

Nike is an American multinational corporation that designs, manufactures, and markets footwear, apparel, and equipment. The company is known for its innovative products and its strong endorsement by athletes and celebrities. 

Nike company logoOpens in a new window

1000logos.net

Nike company logo

Levi Strauss & Co. is an American multinational company that designs, manufactures, and markets clothing. The company is known for its iconic jeans and its reputation for quality and durability. 

Levi Strauss & Co. company logoOpens in a new window

www.wemeanbusinesscoalition.org

Levi Strauss & Co. company logo

Berkshire Hathaway is an American multinational conglomerate holding company that owns subsidiaries that engage in diverse business activities. The company is known for its long-term investment strategy and its reputation for value. 

Berkshire Hathaway company logoOpens in a new window

1000logos.net

Berkshire Hathaway company logo

Microsoft is an American multinational technology corporation that develops, manufactures, licenses, supports, and sells computer software, consumer electronics, personal computers, and related services. The company is known for its innovative products and its strong reputation for quality and reliability. 

Microsoft company logoOpens in a new window

www.microsoft.com

Microsoft company logo

Apple is an American multinational technology company that designs, develops, and sells consumer electronics, computer software, and online services. The company is known for its innovative products and its strong brand loyalty. 

Apple company logoOpens in a new window

1000logos.net

Apple company logo

These companies all have a strong reputation for quality, reliability, and innovation, and they are all known for their support of traditional values. Conservative people might consider these companies when evaluating brand ambassadors because they are likely to align with their values and minimize risk.

When evaluating brand ambassadors, conservative people often prioritize factors that align with their traditional values, minimize risk, and promote responsible behavior. They seek endorsements from individuals who embody trustworthiness, stability, and a commitment to ethical practices. Here are some key considerations for conservative people when assessing brand ambassadors:

Reputation and Credibility: Conservative individuals value brand ambassadors with a strong reputation and a history of integrity. They carefully scrutinize the ambassador's track record, public image, and any instances of controversy or questionable behavior. They seek ambassadors who have consistently demonstrated honesty, ethical conduct, and alignment with traditional values.

Values Alignment: Conservative people prioritize brand ambassadors who share their beliefs and principles regarding issues such as family, community, personal responsibility, and social responsibility. They seek individuals who openly advocate for traditional values and whose personal lives reflect these principles.

Risk Aversion: Conservative individuals are cautious about investing in products or services endorsed by ambassadors who may pose a threat to their reputation or values. They carefully consider the ambassador's potential to cause controversy or damage the brand's image. They prefer ambassadors with a proven track record of responsible behavior and a low likelihood of generating negative publicity.

Community Engagement: Conservative people appreciate brand ambassadors who actively engage with their local communities and foster a sense of belonging. They seek ambassadors who participate in local events, support community initiatives, and demonstrate a genuine connection to the community's values and traditions.

Local Relevance: Conservative individuals value brand ambassadors who are familiar with their local communities and can effectively communicate with consumers in a culturally sensitive manner. They seek ambassadors who understand regional preferences, values, and cultural nuances, ensuring that the endorsement resonates with the local audience.

Authenticity and Genuineness: Conservative people appreciate brand ambassadors who project a genuine and trustworthy persona. They avoid overly scripted or promotional interactions and value ambassadors who exude authenticity, sincerity, and a genuine connection to the brand and its values.

Expertise and Knowledge: Conservative individuals value brand ambassadors who have a deep understanding of the product or service they are endorsing. They seek ambassadors who can provide credible information, address consumer concerns in a knowledgeable manner, and effectively communicate the product's benefits and value proposition.

Respectful Communication: Conservative people appreciate brand ambassadors who maintain a professional and courteous demeanor in their interactions with consumers. They seek ambassadors who avoid offensive or controversial language, maintain a positive and respectful tone, and uphold the brand's reputation for civility and respect.

By carefully considering these factors, conservative individuals can make informed decisions about which brand ambassadors to trust and support. They can select ambassadors who align with their values, minimize risk, and promote responsible behavior, ensuring that their investments and endorsements align with their traditional values and ethical principles.

 here are some podcasts, games, movies, documentaries, and books that explore the topic of brand ambassadors and the considerations that conservative people might have when evaluating them:

Podcasts

"The Branding Podcast" by Mark Schaefer: This podcast discusses various aspects of branding, including brand ambassadorship. 

Branding Podcast by Mark Schaefer podcast logoOpens in a new window

businessesgrow.com

Branding Podcast by Mark Schaefer podcast logo

"Marketing Over Coffee" by John Jantsch: This podcast covers a wide range of marketing topics, including brand ambassadors. 

Marketing Over Coffee by John Jantsch podcast logoOpens in a new window

www.singlegrain.com

Marketing Over Coffee by John Jantsch podcast logo

"Social Media Marketing Happy Hour" by Michael Stelzner: This podcast focuses on social media marketing, but it often discusses brand ambassadors as part of a social media strategy. 

Social Media Marketing Happy Hour by Michael Stelzner podcast logoOpens in a new window

podcasts.apple.com

Social Media Marketing Happy Hour by Michael Stelzner podcast logo

"Smart Passive Income" by Pat Flynn: This podcast covers a variety of online business topics, including brand ambassadorship. 

Smart Passive Income by Pat Flynn podcast logoOpens in a new window

www.smartpassiveincome.com

Smart Passive Income by Pat Flynn podcast logo

"Unbiased Branding" by Douglas Burdett: This podcast discusses the importance of authenticity and transparency in branding, which are important considerations for conservative consumers. 

Unbiased Branding by Douglas Burdett podcast logoOpens in a new window

open.spotify.com

Unbiased Branding by Douglas Burdett podcast logo

Games

"AdVenture Capitalist" is a mobile game where players manage a business empire and make decisions about marketing, including hiring brand ambassadors. 

AdVenture Capitalist mobile game logoOpens in a new window

www.pngwing.com

AdVenture Capitalist mobile game logo

"Marketing Tycoon" is a PC game where players build a marketing agency and make decisions about client campaigns, including selecting brand ambassadors. 

Marketing Tycoon PC game logoOpens in a new window

store.steampowered.com

Marketing Tycoon PC game logo

"The Business Simulator" is a PC game where players manage a variety of businesses, including making decisions about branding and marketing, such as hiring brand ambassadors. 

Business Simulator PC game logoOpens in a new window

store.steampowered.com

Business Simulator PC game logo

"Brand Manager" is a board game where players compete to build the most successful brand by making decisions about marketing, including selecting brand ambassadors. 

Brand Manager board game logoOpens in a new window

www.amazon.co.uk

Brand Manager board game logo

"Branding Simulation" is a simulation game where players learn about the different aspects of branding, including brand ambassadorship. 

Branding Simulation simulation game logoOpens in a new window

www.freepik.com

Branding Simulation simulation game logo

Movies

"The Wolf of Wall Street" (2013) is a film about a stockbroker who uses a variety of unethical marketing tactics, including using celebrities as brand ambassadors. 

Wolf of Wall Street (2013) movie logoOpens in a new window

en.wikipedia.org

Wolf of Wall Street (2013) movie logo

"The Social Network" (2010) is a film about the creation of Facebook and the importance of brand ambassadors in social media marketing. 

Social Network (2010) movie logoOpens in a new window

en.wikipedia.org

Social Network (2010) movie logo

"Mad Men" (2007-2015) is a TV series about the advertising industry in the 1960s, and it often explores the use of brand ambassadors in marketing campaigns. 

Mad Men (20072015) TV series logoOpens in a new window

www.imdb.com

Mad Men (20072015) TV series logo

"Pretty in Pink" (1986) is a film about a high school student who is faced with the decision of whether or not to become a brand ambassador for a clothing company. 

Pretty in Pink (1986) movie logoOpens in a new window

www.imdb.com

Pretty in Pink (1986) movie logo

"The Devil Wears Prada" (2006) is a film about a young woman who lands a job as an assistant to a powerful fashion editor, and she learns about the importance of branding and image in the fashion industry. 

Devil Wears Prada (2006) movie logoOpens in a new window

www.imdb.com

Devil Wears Prada (2006) movie logo

Documentaries

"The Brand" (2012) is a documentary about the history of branding and the role of brand ambassadors in marketing. 

Brand (2012) documentary logoOpens in a new window

joethemnmovieman.com

Brand (2012) documentary logo

"Manufactured" (2003) is a documentary about the marketing of pop stars and the use of brand ambassadors in the music industry. 

Manufactured (2003) documentary logoOpens in a new window

en.wikipedia.org

Manufactured (2003) documentary logo

"The Story of Stuff" (2007) is a documentary about the impact of consumerism and the role of marketing, including the use of brand ambassadors. 

Story of Stuff (2007) documentary logoOpens in a new window

www.storyofstuff.org

Story of Stuff (2007) documentary logo

"The Power of Brand" (2012) is a documentary about the power of brands and the importance of brand ambassadors in marketing.